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~person:"Bruwer, Johan"
~subject:"Konsumentenverhalten"
~subject:"USA"
~type_genre:"Article in journal"
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Bruwer, Johan
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U.S. wine consumer preferences for bottle characteristics, back label extrinsic cues and wine composition : a conjoint analysis
Kelley, Kathleen
;
Hyde, Jeffrey
;
Bruwer, Johan
- In:
Asia Pacific journal of marketing and logistics
27
(
2015
)
4
,
pp. 516-534
Persistent link: https://www.econbiz.de/10011456442
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