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~person:"Buber, Renate"
~person:"Böhm, Bettina"
~person:"Töllner, Alke"
~source:"econis"
~subject:"Leistungsbündel"
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Industrial marketing management : the international journal for industrial and high-tech firms
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Customer solutions in the capital goods industry : examining the impact of the buying center
Töllner, Alke
;
Blut, Markus
;
Holzmüller, Hartmut H.
- In:
Industrial marketing management : the international …
40
(
2011
)
5
,
pp. 712-722
Persistent link: https://www.econbiz.de/10009274064
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