//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Buchenau, Peter"
~person:"Güntzel, Joachim"
~person:"Huang, Li"
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Anthropomorphism"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Concept of man
4
Menschenbild
4
Arbeitsmotivation
2
Brand image
2
Digitalisierung
2
Digitization
2
Erfolgsfaktor
2
Führungskräfte
2
Führungskräfteentwicklung
2
Leistungsmotivation
2
Managers
2
Markenimage
2
Mitarbeiter
2
Personality psychology
2
Persönlichkeitspsychologie
2
Success factor
2
Work motivation
2
Zwischenmenschliche Beziehung
2
Anthropomorphism
1
Behavioral economics
1
Beziehungsmarketing
1
Brand
1
Brand management
1
Brand relationship quality
1
China
1
Consumer behaviour
1
Criticism
1
Cross-cultural marketing
1
Economic theory
1
Entmenschlichung
1
Homo Oeconomicus
1
Homo economicus
1
India
1
Indien
1
Intentionalität
1
Interkulturelles Marketing
1
Kritik
1
Markenartikel
1
Markenführung
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Buchenau, Peter
Güntzel, Joachim
Huang, Li
Mattila, Anna S.
3
Van Esch, Patrick
3
Belk, Russell W.
2
Cui, Yuanyuan
2
Doorn, Jenny van
2
Dwinita Laksmidewi
2
Fan, Alei
2
Han, Bing
2
Scott, Maura L.
2
Wagner, Katja
2
Wu, Luorong
2
Afiff, Adi Zakaria
1
Ahn, Jungyong
1
Ahuvia, Aaron C.
1
Anaya-Sánchez, Rafael
1
Andonopoulos, Vicki
1
Anestis, Michael Chrissos
1
Apaolaza, Vanessa
1
Arli, Denni
1
Asada, Akira
1
Assimakopoulos, Costas
1
Baek, Tae Hyun
1
Baskentli, Sara
1
Ben Saad, Sihem
1
Biggemann, Sergio
1
Bolton, Lisa E.
1
Brown, Stephen
1
Böhm, Robert
1
Cao, Binbin
1
Chang, Yaping
1
Chang, Yonghwan
1
Chen, Ke
1
Chen, Rocky Peng
1
Chen, Tong
1
Choi, Sungwoo
1
Choura, Fatma
1
Cooremans, Katrien
1
D'Angelo, Alfredo
1
D'Souza, Clare M.
1
Das, Gopal
1
more ...
less ...
Published in...
All
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The influence of social media interactions on consumer-brand relationships : a three-country study of brand perceptions and marketing behaviors
Hudson, Simon
;
Huang, Li
;
Roth, Martin S.
;
Madden, …
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
1
,
pp. 27-41
Persistent link: https://www.econbiz.de/10011490803
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->