//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Bulut, Cengizhan"
~person:"Hefter, Katharina"
~person:"Kotulla, Thomas"
~subject:"Brand management"
~type:"book"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Sportartikelbranche"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Brand management
Akquisition
2
Deutschland
2
Germany
2
Markenführung
2
Marktbearbeitung
2
Organisationsstruktur
2
Sportartikelbranche
2
Sportartikelindustrie
2
Sporting goods industry
2
Automotive industry
1
Footwear
1
Gemeinschaftswerbung
1
Imagetransfer
1
Integration
1
Inter-firm cooperation
1
International market entry
1
Internationaler Markteintritt
1
Kfz-Industrie
1
Luxury goods
1
Luxusgut
1
Luxusgüter
1
Markenartikel
1
Markenpolitik
1
Reebok International Ltd. <Stoughton, Mass.>
1
Schuhe
1
Takeover
1
USA
1
United States
1
Unternehmenskooperation
1
Unternehmenskultur
1
adidas-Salomon AG
1
Übernahme
1
more ...
less ...
Type of publication
All
Book / Working Paper
Article
1
Type of publication (narrower categories)
All
Arbeitspapier
1
Case study
1
Fallstudie
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
Language
All
German
2
Author
All
Bulut, Cengizhan
Hefter, Katharina
Kotulla, Thomas
Cobbs, Joe
1
Gaßmann, Barbara
1
Hennigs, Nadine
1
McKelvey, Stephen
1
Regier, Stefanie
1
Schmid, Stefan
1
Stölben, Leonie K.
1
Wiedmann, Klaus-Peter
1
more ...
less ...
Published in...
All
ESCP-EAP working paper
1
Reihe: Marketing, IT und Social Media
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Co-Branding als strategische Option der Luxusmarkenführung : eine empirische Untersuchung
Regier, Stefanie
;
Bulut, Cengizhan
-
2012
-
1. Auflage
Persistent link: https://www.econbiz.de/10012878637
Saved in:
2
Grenzüberschreitende Akquisitionen und zentrale Konsequenzen für die internationale Marktbearbeitung : der Fall Adidas/Reebok
Schmid, Stefan
;
Kotulla, Thomas
-
2007
Persistent link: https://www.econbiz.de/10013433062
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->