//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Burmann, Christoph"
~person:"Büttgen, Marion"
~person:"Krcmar, Helmut"
~type_genre:"Thesis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Medien"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Brand management
3
Markenführung
3
Social Web
3
Social web
3
Markenpolitik
2
Online-Marketing
2
Soziale Software
2
Soziales Netzwerk
2
Action research
1
Advertising effects
1
Aktionsforschung
1
B-to-B-Marketing
1
Befragung
1
Betriebliches Gesundheitsmanagement
1
Business-to-Business-Marketing
1
Business-to-business marketing
1
Computerized method
1
Computerspiel
1
Computerunterstützung
1
Creativity technique
1
Customer integration
1
Digital platform
1
Digitale Plattform
1
Interactive media
1
Interaktive Medien
1
Internet marketing
1
Interview
1
Kreativitätstechnik
1
Kundenintegration
1
Occupational health
1
Open Innovation
1
Open innovation
1
Software development
1
Softwareentwicklung
1
Sport
1
Sports
1
User behavior
1
Verbraucherverhalten
1
Video game
1
Web 2.0 technologies
1
more ...
less ...
Online availability
All
Free
2
Undetermined
2
Type of publication
All
Book / Working Paper
5
Type of publication (narrower categories)
All
Thesis
Aufsatz im Buch
20
Book section
20
Article in journal
9
Aufsatz in Zeitschrift
9
Hochschulschrift
6
Graue Literatur
5
Non-commercial literature
5
Arbeitspapier
2
Case study
2
Fallstudie
2
Working Paper
2
Aufsatzsammlung
1
Collection of articles of several authors
1
Sammelwerk
1
more ...
less ...
Language
All
German
3
English
2
Author
All
Burmann, Christoph
Büttgen, Marion
Krcmar, Helmut
Meckel, Miriam
7
Herstatt, Cornelius
6
Stanoevska-Slabeva, Katarina
4
Bartl, Michael
2
Diehl, Sandra
2
Fantapié Altobelli, Claudia
2
Haas, Christian
2
Hosp, Gerald
2
Jung, Reinhard
2
Kaspar, Christian
2
Leimeister, Jan Marco
2
Mayer, Thomas
2
Müller, Monica
2
Rössler, Patrick
2
Stieglitz, Stefan
2
Walter, Benedikt
2
Weigle, Jörn
2
Wriggers, Stefan
2
Ablasser-Neuhuber, Astrid
1
Abu El-Ella, Nagwan
1
Acar, Oguz Ali
1
Ahlf, Henning
1
Albers, Sönke
1
Aldarbesti, Hassan
1
Alfert, Nicole
1
Alt, Rainer
1
Apollonio, Thomas
1
Appel, Wolfgang
1
Arnhold, Ulrike
1
Arnold, Dirk
1
Assmann, Jakob J.
1
Aunkofer, Rudolf
1
Babin, Jens-Uwe
1
Back, Andrea
1
Back, Andreas
1
Backhaus, Martin
1
Bakkevig, Martha Kold
1
Bambauer, Silke
1
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
2
Published in...
All
Innovatives Markenmanagement
3
Research
3
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Incentives for an IT-based health intervention in a workplace environment
Kerßenfischer, Frederik
(
contributor
); …
-
2015
Persistent link: https://www.econbiz.de/10010512589
Saved in:
2
Entwurfsmuster zur Unterstützung kollaborativer Ideenentwicklung in virtuellen Ideen Communities
Huber, Josef Michael Martin
-
2015
Persistent link: https://www.econbiz.de/10010512590
Saved in:
3
Trialogische Markenführung im Business-to-Business : der Einfluss von Social Media auf die identitätsbasierte Markenführung
Maier, Florian
-
2016
Persistent link: https://www.econbiz.de/10011407293
Saved in:
4
Brand page attachment : an empirical study on Facebook users' attachment to brand pages
Kleine-Kalmer, Barbara
-
2016
Persistent link: https://www.econbiz.de/10011407584
Saved in:
5
Wirkung von Social Media auf Marken : eine ganzheitliche Abbildung der Markenführung in Social Media
Eilers, Daniela
-
2014
Persistent link: https://www.econbiz.de/10010464274
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->