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~person:"Burmann, Christoph"
~person:"Dippe, Ben Fabian"
~type_genre:"Preprint"
~type_genre:"Thesis"
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Identitätsbasierter Markenschutz : Konzeptualisierung im Kontext der internationalen Marken- und Produktpiraterie
Keller, Carsten
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2016
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1. Auflage
Persistent link: https://www.econbiz.de/10011396959
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Der Country-of-Origin-Effekt : Länderimage und internationale Markenführung ; Determinanten, Potenziale und Wirkungen der interkulturellen Stabilität von Länderimages am Beispiel d...
Dippe, Ben Fabian
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2014
Persistent link: https://www.econbiz.de/10010384850
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