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~person:"Cauberghe, Veroline"
~person:"Hohls-Hübl, Ulla"
~subject:"Broadcast"
~subject:"Konsumentenverhalten"
~subject:"Rundfunkpolitik"
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Cauberghe, Veroline
Hohls-Hübl, Ulla
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How advertising literacy training affect children's responses to television commercials versus advergames
Hudders, Liselot
;
Cauberghe, Veroline
;
Panic, Katarina
- In:
International journal of advertising : the quarterly …
35
(
2016
)
6
,
pp. 909-931
Persistent link: https://www.econbiz.de/10011644533
Saved in:
2
Lokalfunk und Lokalpresse : wirtschaftl. Auswirkungen e. lokalen Hörfunks in Niedersachsen auf d. lokale Presse
Hübl, Lothar
;
Hohls-Hübl, Ulla
-
1988
Persistent link: https://www.econbiz.de/10000751326
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