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~person:"Cawthorne, Pamela"
~person:"Schmid, Stefan"
~subject:"adidas-Salomon AG"
~type_genre:"Non-commercial literature"
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adidas-Salomon AG
Sportartikelbranche
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Sporting goods industry
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Akquisition
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Australia
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Australien
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Brand management
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Business network
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Deutschland
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Footwear
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Germany
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International market entry
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Internationaler Markteintritt
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Markenartikel
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Marktbearbeitung
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Organisationsstruktur
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Reebok International Ltd. <Stoughton, Mass.>
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Schuhe
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Sportartikelindustrie
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Takeover
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USA
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Cawthorne, Pamela
Schmid, Stefan
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Schewe, Gerhard
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Grenzüberschreitende Akquisitionen und zentrale Konsequenzen für die internationale Marktbearbeitung : der Fall Adidas/Reebok
Schmid, Stefan
;
Kotulla, Thomas
-
2007
Persistent link: https://www.econbiz.de/10013433062
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