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~person:"Chadwick, Simon"
~person:"Larson, Mia"
~subject:"Großveranstaltung"
~type_genre:"Elektronischer Datenträger als Beilage"
~type_genre:"Fallstudie"
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Chadwick, Simon
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International journal of sport management and marketing : IJSMM
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1
Innovation and creativity in festival organizations
Larson, Mia
- In:
Journal of hospitality marketing & management
20
(
2011
)
3/4
,
pp. 287-310
Persistent link: https://www.econbiz.de/10009130558
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2
Emotional engagement and experiential marketing : a case study of the Athens Olympic Games
Davou, Konstantina
;
Thwaites, Des
;
Chadwick, Simon
- In:
International journal of sport management and marketing …
4
(
2008
)
1
,
pp. 102-122
Persistent link: https://www.econbiz.de/10003733492
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