//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Chaffey, Dave"
~subject:"Innovation"
~subject:"Telemarketing"
~subject:"United States"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Online advertising"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Innovation
Telemarketing
United States
Online-Marketing
18
Internet marketing
17
Electronic Commerce
8
E-commerce
7
Marketing management
7
Marketingmanagement
7
Internet
4
Marketing
3
USA
3
Marketing theory
2
Marketingtheorie
2
Organisatorischer Wandel
2
Organizational change
2
Quality management
2
Qualitätsmanagement
2
Social Web
2
Social web
2
Beziehungsmarketing
1
Brasilien
1
Brazil
1
Computerunterstütztes Verfahren
1
Digitalisierung
1
Digitization
1
Direct marketing
1
Direktmarketing
1
E-Mail
1
E-mail
1
Lehrbuch
1
Relationship marketing
1
Theorie
1
Theory
1
Viral marketing
1
Virales Marketing
1
Web analytics
1
Webanalyse
1
more ...
less ...
Type of publication
All
Book / Working Paper
4
Article
2
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz im Buch
1
Aufsatz in Zeitschrift
1
Bibliografie
1
Book section
1
Lehrbuch
1
Textbook
1
more ...
less ...
Language
All
English
6
Author
All
Chaffey, Dave
Tucker, Catherine
7
Choi, Yung Kyun
5
Goldfarb, Avi
5
Bachmann, Ruediger
4
Ehrlich, Gabriel
4
Jansen, Bernard J.
4
Pentina, Iryna
4
Ruzic, Dimitrije
4
Yoon, Sukki
4
Bart, Yakov
3
Bright, Laura F.
3
Dennis, Charles
3
Fesenmaier, Daniel R.
3
Foroudi, Pantea
3
Idota, Hiroki
3
Liu, Yuping
3
Low, David R.
3
Mejía-Trejo, Juan
3
Smith, Paul R.
3
Sun, Shaojing
3
Tsuji, Masatsugu
3
Tussyadiah, Iis P.
3
Wang, Ying
3
Aalberts, Robert J.
2
Baack, Daniel W.
2
Baack, Donald
2
Becerra, Enrique P.
2
Ben Saad, Sihem
2
Birnbaum, Daniel
2
Bove, Liliana L.
2
Budzinski, Oliver
2
Bunno, Teruyuki
2
Cazier, Joseph A.
2
Cheong, Yunjae
2
Chevalier, Judith A.
2
Coviello, Lorenzo
2
Dirsehan, Taşkın
2
Dover, Yaniv
2
Edelman, Benjamin
2
more ...
less ...
Published in...
All
Journal of marketing management : MM
1
New Developments in Online Marketing
1
emarketing essentials
1
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Applying organisational capability models to assess the maturity of digital-marketing governance
Chaffey, Dave
- In:
New Developments in Online Marketing
,
(pp. 7-16)
.
2014
Persistent link: https://www.econbiz.de/10010354603
Saved in:
2
Emarketing excellence : planning and optimizing your digital marketing
Chaffey, Dave
;
Smith, Paul R.
-
2013
-
4. ed.
Persistent link: https://www.econbiz.de/10009667694
Saved in:
3
Applying organisational capability models to assess the maturity of digital-marketing governance
Chaffey, Dave
- In:
Journal of marketing management : MM
26
(
2010
)
3/4
,
pp. 187-196
Persistent link: https://www.econbiz.de/10003984922
Saved in:
4
Total e-mail marketing : maximizing your results from integrated e-marketing
Chaffey, Dave
-
2006
-
2nd ed.
Persistent link: https://www.econbiz.de/10003355546
Saved in:
5
eMarketing eXcellence : the heart of ebusiness
Smith, Paul R.
;
Chaffey, Dave
-
2005
-
2nd ed
Persistent link: https://www.econbiz.de/10002485281
Saved in:
6
eMarketing excellence : the heart of ebusiness
Smith, Paul R.
;
Chaffey, Dave
-
2002
-
1. publ
Persistent link: https://www.econbiz.de/10001587781
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->