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~person:"Chandrashekaran, Rajesh"
~person:"Führ, Martin"
~person:"Labrecque, Lauren I."
~person:"Nash, Robert C."
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Anstrichmittel
5
Paints
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1724-1775
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Chandrashekaran, Rajesh
Führ, Martin
Labrecque, Lauren I.
Nash, Robert C.
Engel, Alexander
4
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Umweltrisikopolitik
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Are men seduced by red? : the effect of red versus black prices on price perceptions
Puccinelli, Nancy M.
;
Chandrashekaran, Rajesh
;
Grewal, Dhruv
- In:
Journal of retailing
89
(
2013
)
2
,
pp. 115-125
Persistent link: https://www.econbiz.de/10009757412
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2
To be or not to be different : exploration of norms and benefits of color differentiation in the marketplace
Labrecque, Lauren I.
;
Milne, George R.
- In:
Marketing letters : a journal of research in marketing
24
(
2013
)
2
,
pp. 165-176
Persistent link: https://www.econbiz.de/10009742803
Saved in:
3
Exciting red and competent blue : the importance of color in marketing
Labrecque, Lauren I.
;
Milne, George R.
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
5
,
pp. 711-727
Persistent link: https://www.econbiz.de/10009621879
Saved in:
4
South Carolina indigo, European textiles, and the British Atlantic economy in the eighteenth century
Nash, Robert C.
- In:
The economic history review : a journal of economic and …
63
(
2010
)
2
,
pp. 362-392
Persistent link: https://www.econbiz.de/10003967291
Saved in:
5
Produktrisiken und ihre Bewältigung - am Beispiel organischer Lösemittel in Farben und Lacken
Bizer, Kilian
;
Führ, Martin
- In:
Umweltrisikopolitik
,
(pp. 206-217)
.
1999
Persistent link: https://www.econbiz.de/10001468370
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