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~person:"Chao, Raul O."
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Strata, Structure, and Strategy for Resource Allocation and
New
Product
Development
Portfolio Management
Chao, Raul O.
-
2007
Innovation and
new
product
development
(NPD) are critical to firm success and are often cited as means to a sustained …
Persistent link: https://www.econbiz.de/10009475989
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