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~person:"Charness, Neil"
~person:"Esch, Franz-Rudolf"
~person:"Hartley, Jeffrey"
~type_genre:"Aufsatz im Buch"
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Charness, Neil
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Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
1
Product research : the art and science behind successful product launches
1
Strategie und Technik des Automobilmarketing
1
The aging consumer : perspectives from psychology and economics
1
The aging consumer : perspectives from psychology and marketing
1
The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
1
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ECONIS (ZBW)
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Designing products for older consumers : a human factors perspective
Charness, Neil
;
Yoon, Jong-Sung
;
Pham, Hellen
- In:
The aging consumer : perspectives from psychology and …
,
(pp. 215-234)
.
2021
Persistent link: https://www.econbiz.de/10012298622
Saved in:
2
Enhancing design intuition
Hartley, Jeffrey
- In:
The psychology of design : creating consumer appeal ; …
,
(pp. 315-326)
.
2016
Persistent link: https://www.econbiz.de/10011593207
Saved in:
3
Automobile durch Automobildesign markenspezifisch gestalten
Esch, Franz-Rudolf
;
Hanisch, Johannes
- In:
Strategie und Technik des Automobilmarketing
,
(pp. 97-124)
.
2013
Persistent link: https://www.econbiz.de/10010426303
Saved in:
4
Designing products for older consumers : a human factors perspective
Charness, Neil
;
Champion, Michael
;
Yordon, Ryan
- In:
The aging consumer : perspectives from psychology and …
,
(pp. 249-268)
.
2010
Persistent link: https://www.econbiz.de/10003997000
Saved in:
5
Improving intuition in product development decisions
Hartley, Jeffrey
- In:
Product research : the art and science behind …
,
(pp. 3-16)
.
2009
Persistent link: https://www.econbiz.de/10003977208
Saved in:
6
Produktverpackung : das fünfte Element im Marketing-Mix
Langner, Tobias
;
Esch, Franz-Rudolf
;
Kühn, Jochen
- In:
Handbuch Kommunikation : Grundlagen, innovative …
,
(pp. 285-314)
.
2009
Persistent link: https://www.econbiz.de/10003766067
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