//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Chou, Szu-Yu"
~subject:"Brand image"
~subject:"Personality psychology"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Kaufmotivforschung"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Personality psychology
Consumer behaviour
1
Consumer motivation
1
Extroversion-introversion personality
1
Kaufmotiv
1
Konsumentenverhalten
1
Live-streaming
1
Personalisierung
1
Personalization
1
Persönlichkeitspsychologie
1
Product recommendation
1
Purchase intention
1
Stimuli-organism-response framework
1
Viral marketing
1
Virales Marketing
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Chou, Szu-Yu
Burson, Katherine Alicia
2
Ching, Andrew
2
Erdem, Tülin
2
Gabisch, Jason A.
2
Keane, Michael P.
2
Pereira, Beatriz de Castro Sebastião
2
Rick, Scott
2
Verma, Swati
2
Aycock, Murphy
1
Bao, Yeqing
1
Bao, Yongchuan
1
Barreiro-Hurlé, Jesús
1
Bauer, Hans H.
1
Behe, Bridget K.
1
Bennur, Shubhapriya
1
Biswas, Abhijit
1
Burson, Katherine A.
1
Butt, Muhammad Mohsin
1
Canguende-Valentim, Cláudio Félix
1
Cavazza, Nicoletta
1
Chang, Ching-hsun
1
Chang, Chun-Ming
1
Chang, Kuo-Chien
1
Chen, Mu-Chen
1
Chen, Yu-shan
1
Cheng, Philip Y. K.
1
Cho, Eunjoo
1
Cho, Seoung-do
1
Choi, Nak Hwan
1
Chopdar, Prasanta Kr.
1
Chéron, Emmanuel
1
Ciaian, Pavel
1
Cui, Annie Peng
1
Dahlhausen, Johanna Lena
1
Dhandra, Tavleen Kaur
1
Di Marcantonio, Federica
1
Feuchtl, Silvia
1
Flavián Blanco, Carlos
1
Fleck, Nathalie
1
more ...
less ...
Published in...
All
Asia Pacific journal of marketing and logistics
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
What motivates viewers to purchase recommended products in live streaming? : the moderating role of extroversion–introversion personality
Chang, Chun-Ming
;
Yen, Chiahui
;
Chou, Szu-Yu
;
Lo, Wen-Wan
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
12
,
pp. 2983-3007
Persistent link: https://www.econbiz.de/10014486564
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->