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~person:"Christodoulopoulou, Angeliki"
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Christodoulopoulou, Angeliki
Leone, Robert P.
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Handbook of research on customer equity in marketing
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The power of customer referrals
Leone, Robert P.
;
Christodoulopoulou, Angeliki
- In:
Handbook of research on customer equity in marketing
,
(pp. 199-223)
.
2015
Persistent link: https://www.econbiz.de/10010483486
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