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~person:"Chun, Chang-Suk"
~subject:"Messebeteiligung"
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Messebeteiligung
Consumer behaviour
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Exhibition
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Messe
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Participation Intention
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Selection Criteria
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Chun, Chang-Suk
Eichhorn, Peter
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Goehrmann, Klaus E.
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Journal of international trade & commerce
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The influence of trade show selection criteria on re-participation intention of exhibitors
Chun, Chang-Suk
- In:
Journal of international trade & commerce
12
(
2016
)
1
,
pp. 65-75
Persistent link: https://www.econbiz.de/10011795384
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