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~person:"Cinici, Maria Cristina"
~person:"Crowther, David"
~person:"Evans, Malcolm"
~person:"Petras, André"
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Cinici, Maria Cristina
Crowther, David
Evans, Malcolm
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12
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8
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ECONIS (ZBW)
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A social critique of corporate reporting : a semiotic analysis of corporate financial and environmental reporting
Crowther, David
-
2018
Persistent link: https://www.econbiz.de/10011780019
Saved in:
2
In search of strategy meanings : semiotics and applications
Cinici, Maria Cristina
- In:
Research methods for strategic management
,
(pp. 169-200)
.
2016
Persistent link: https://www.econbiz.de/10011529082
Saved in:
3
A social critique of corporate reporting : semiotics and web-based integrated reporting
Crowther, David
-
2012
-
2. ed.
Persistent link: https://www.econbiz.de/10009633989
Saved in:
4
Semiotic methods and the meaning of strategy in firm annual reports
Cinici, Maria Cristina
;
Dunbar, Roger L.
- In:
Handbook of research on competitive strategy
,
(pp. 397-414)
.
2012
Persistent link: https://www.econbiz.de/10009566491
Saved in:
5
Spender-Profile nach Werteorientierungen mit dem Semiometrie-Modell
Petras, André
- In:
Fundraising im Non-Profit-Sektor : Marktbearbeitung von …
,
(pp. 78-87)
.
2010
Persistent link: https://www.econbiz.de/10003984817
Saved in:
6
Decoding competitive propositions : a semiotic alternative to traditional advertising research
Harvey, Michael G.
;
Evans, Malcolm
-
2009
Persistent link: https://www.econbiz.de/10003793854
Saved in:
7
Culture, communications and business : the power of advanced semiotics
Maggio-Muller, Katja
;
Evans, Malcolm
- In:
International journal of market research : JMRS ; the …
50
(
2008
)
2
,
pp. 169-180
Persistent link: https://www.econbiz.de/10003693171
Saved in:
8
Wie die Marke zur Zielgruppe kommt : optimale Kundenansprache mit Semiometrie
Petras, André
;
Bazil, Vazrik
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003516930
Saved in:
9
Psychografische Zielgruppenanalysen mit Semiometrie
Domke, Uwe
;
Petras, André
- In:
Handbuch Kommunikationsmanagement
,
(pp. 71-81)
.
2005
Persistent link: https://www.econbiz.de/10003314866
Saved in:
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