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~person:"Cliquet, Gérard"
~person:"Perry, Patsy"
~subject:"China"
~subject:"Internationaler Markteintritt"
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China
Internationaler Markteintritt
Fashion
6
Mode
6
Textile distribution
6
Textilhandel
6
Consumer behaviour
3
Einzelhandel
3
Konsumentenverhalten
3
Retail trade
3
Bekleidungsindustrie
2
Clothing industry
2
Fashion retailing
2
Globalisierung
2
Globalization
2
International market entry
2
Luxury goods
2
Luxusgüter
2
Multinationales Unternehmen
2
Transnational corporation
2
Auslandsinvestition
1
Bekleidung
1
Brand management
1
Clothing
1
Communication
1
Coopetition
1
Decision making
1
Designer apparel
1
England (Nordwest)
1
Fashion buying
1
Foreign investment
1
Foreign operation mode
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Frauen
1
Greece
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Griechenland
1
Großbritannien
1
Inter-firm cooperation
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International marketing
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International retailing
1
International standardization
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Cliquet, Gérard
Perry, Patsy
Bai, Huifeng
4
McColl, Julie
4
Moore, Christopher
4
Su, Jin
3
Chi, Ting
2
Frasquet Deltoro, Marta
2
Moore, Christopher M.
2
Rahman, Osmud
2
Schröder, Christoph
2
Subramanian, Ram
2
Xu, Yingjiao
2
Zhu, Shengjun
2
Ahlert, Dieter
1
Bonetti, Francesca
1
Borges Tiago, Maria Teresa
1
Brasó Broggi, Carles
1
Burt, Steve L.
1
Cabral Vieira, José António
1
Calderón, Haydeé
1
Carvalho, Joao
1
Chan, Priscilla Y. L.
1
Chauri, Pervez N.
1
Chen, Ling
1
Chen, Maggie Xiaoyang
1
Chen, Zhimin
1
Childs, Michelle L.
1
Coat, Françoise
1
Cobanoglu, Emine
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Couto, João P.
1
Dawson, John A.
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Eren-Erdogmus, Irem
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Favier, Marc
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Fayos, Teresa
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Ferenschild, Sabine
1
Fiore, Ann Marie
1
Forte, Rosa
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Fung, Benjamin C. M.
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Gao, Xiang
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Große-Bölting, Kristin
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Journal of business research : JBR
1
Journal of retailing and consumer services
1
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ECONIS (ZBW)
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The standardization-localization dilemma of brand communications for luxury fashion retailers' internationalization into China
Liu, Sindy
;
Perry, Patsy
;
Moore, Christopher
;
Warnaby, Gary
- In:
Journal of business research : JBR
69
(
2016
)
1
,
pp. 357-364
Persistent link: https://www.econbiz.de/10011417742
Saved in:
2
Retailers' expansion mode choice in foreign markets : antecedents for expansion mode choice in the light of internationalization theories
Piot-Coupey, Karine
;
Burt, Steve L.
;
Cliquet, Gérard
- In:
Journal of retailing and consumer services
21
(
2014
)
6
,
pp. 976-991
Persistent link: https://www.econbiz.de/10010437699
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