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~person:"Cole, Catherine"
~type_genre:"Aufsatz im Buch"
~type_genre:"Conference paper"
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Advertising to vulnerable segments
Bonifield, Carolyn
;
Cole, Catherine
- In:
The Sage handbook of advertising
,
(pp. 430-444)
.
2007
Persistent link: https://www.econbiz.de/10003570590
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