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~person:"Coleman, Darren"
~person:"Keuper, Frank"
~subject:"Messung"
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Industrial marketing management : the international journal for industrial and high-tech firms
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Managed Services : IT-Sourcing der nächsten Generation
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B2B service brand identity : scale development and validation
Coleman, Darren
;
De Chernatony, Leslie
; …
- In:
Industrial marketing management : the international …
40
(
2011
)
7
,
pp. 1063-1071
Persistent link: https://www.econbiz.de/10009490328
Saved in:
2
Qualitätsorientierte Steuerung von Shared-IT-Service-Organisationen
Röder, Stefan
;
Keuper, Frank
- In:
Managed Services : IT-Sourcing der nächsten Generation
,
(pp. 203-236)
.
2009
Persistent link: https://www.econbiz.de/10003885214
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