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~person:"Colm, Laura"
~subject:"B-to-B-Marketing"
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Dynamic governance matching in solution development
Colm, Laura
;
Ordanini, Andrea
;
Bornemann, Torsten
- In:
Journal of marketing
84
(
2020
)
1
,
pp. 105-124
Persistent link: https://www.econbiz.de/10012176453
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Die Entwicklung von Solutions-Angeboten aus einer Beziehungsmanagement-Perspektive
Colm, Laura
-
2020
Persistent link: https://www.econbiz.de/10012622196
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