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~person:"Cron, William L."
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Sammelwerk"
~type_genre:"Thesis"
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Selling
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Cron, William L.
Agnihotri, Raj
19
Alavi, Sascha
16
Johnson, Jeff S.
16
Lee, Nick
14
Pullins, Ellen
14
Habel, Johannes
13
Schmitz, Christian
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13
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12
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12
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11
Rangarajan, Deva
11
Sharma, Arun
11
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10
Guenzi, Paolo
10
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Panagopoulos, Nikolaos G.
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Albers, Sönke
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Høgevold, Nils M.
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7
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Parvinen, Petri
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Journal of personal selling & sales management
2
Journal of the Academy of Marketing Science
2
The journal of personal selling & sales management : JPSSM
2
Journal of marketing research : JMR
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ECONIS (ZBW)
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1
No conversion, no conversation : consequences of retail salespeople disengaging from unpromising prospects
Cron, William L.
;
Alavi, Sascha
;
Habel, Johannes
; …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
3
,
pp. 502-520
Persistent link: https://www.econbiz.de/10012548062
Saved in:
2
Adaptive selling in business-to-business markets : contextual boundary of a selling strategy from retailing
Cron, William L.
;
Alavi, Sascha
;
Habel, Johannes
- In:
Journal of personal selling & sales management
43
(
2023
)
2
,
pp. 117-127
Persistent link: https://www.econbiz.de/10014293077
Saved in:
3
Commentary: practical insights for sales force digitalization success : the scholar's perspective
Cron, William L.
;
Baldauf, Artur
- In:
Journal of personal selling & sales management
41
(
2021
)
2
,
pp. 103-106
Persistent link: https://www.econbiz.de/10012584535
Saved in:
4
Macro sales force research
Cron, William L.
- In:
The journal of personal selling & sales management : JPSSM
37
(
2017
)
3
,
pp. 188-197
Persistent link: https://www.econbiz.de/10011753780
Saved in:
5
The strategic role of the sales force : perceptions of senior sales executives
Cron, William L.
;
Baldauf, Artur
;
Leigh, Thomas W.
; …
- In:
Journal of the Academy of Marketing Science
42
(
2014
)
5
,
pp. 471-489
Persistent link: https://www.econbiz.de/10010417563
Saved in:
6
Creating research collaboration among the global community of sales scholars : key takeaways from the 2013 AMA faculty consortium
Moncrief, William C.
;
Marshall, Greg W.
;
Lee, Nick J.
; …
- In:
The journal of personal selling & sales management : JPSSM
34
(
2014
)
3
,
pp. 232-239
Persistent link: https://www.econbiz.de/10010373793
Saved in:
7
Influence of formalization on the organizational commitment and work alienation of salespeople and industrial buyers
Michaels, Ronald E.
;
Cron, William L.
;
Dubinsky, Alan J.
; …
- In:
Journal of marketing research : JMR
25
(
1988
)
4
,
pp. 376-383
Persistent link: https://www.econbiz.de/10001059785
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