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~person:"Cronin, J. J."
~person:"Leonidou, Leonidas C."
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Cronin, J. J.
Leonidou, Leonidas C.
Hinson, Robert
7
Khare, Arpita
7
Leonidou, Constantinos N.
7
Bang Nguyen Viet
6
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ECONIS (ZBW)
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1
Extending the institutional environment : the impact of internal and external factors on the green behaviors of an individual
Gleim, Mark R.
;
Smith, Jeffery S.
;
Cronin, J. J.
- In:
Journal of strategic marketing
27
(
2019
)
6
,
pp. 505-520
Persistent link: https://www.econbiz.de/10012202769
Saved in:
2
Assessing the greenness of environmental advertising claims made by multinational industrial firms
Leonidou, Leonidas C.
;
Leonidou, Constantinos N.
; …
- In:
Industrial marketing management : the international …
43
(
2014
)
4
,
pp. 671-684
Persistent link: https://www.econbiz.de/10010386431
Saved in:
3
Resources and capabilities as drivers of hotel environmental marketing strategy : implications for competitive advantage and performance
Leonidou, Leonidas C.
;
Leonidou, Constantinos N.
; …
- In:
Tourism management : research, policies, practice
35
(
2013
),
pp. 94-110
Persistent link: https://www.econbiz.de/10009687038
Saved in:
4
Against the green : a multi-method examination of the barriers to green consumption
Gleim, Mark R.
;
Smith, Jeffery S.
;
Andrews, Demetra
; …
- In:
Journal of retailing
89
(
2013
)
1
,
pp. 44-61
Persistent link: https://www.econbiz.de/10009732746
Saved in:
5
Green marketing strategies : an examination of stakeholders and the opportunities they present
Cronin, J. J.
;
Smith, Jeffery S.
;
Gleim, Mark R.
; …
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
1
,
pp. 158-174
Persistent link: https://www.econbiz.de/10008909601
Saved in:
6
Research into environmental marketing/management : a bibliographic analysis
Leonidou, Constantinos N.
;
Leonidou, Leonidas C.
- In:
European journal of marketing : EJM
45
(
2011
)
1/2
,
pp. 68-103
Persistent link: https://www.econbiz.de/10009007633
Saved in:
7
Evaluating the green advertising practices of international firms : a trend analysis
Leonidou, Leonidas C.
;
Leonidou, Constantinos N.
; …
- In:
International marketing review
28
(
2011
)
1
,
pp. 6-33
Persistent link: https://www.econbiz.de/10009008198
Saved in:
8
Anteedents and outcomes of consumer environmentally friendly attitudes and behaviour
Leonidou, Leonidas C.
;
Leonidou, Constantinos N.
; …
- In:
Journal of marketing management : MM
26
(
2010
)
13/14
,
pp. 1319-1344
Persistent link: https://www.econbiz.de/10008810655
Saved in:
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