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~person:"D'Andrea, Alessia"
~subject:"Online-Marketing"
~type_genre:"Fallstudie"
~type_genre:"Glossar enthalten"
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Customer-centric marketing strategies : tools for building organizational performance
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Virtual communities in marketing processes : a marketing framework
D'Andrea, Alessia
;
Ferri, Fernando
;
Grifoni, Patrizia
- In:
Customer-centric marketing strategies : tools for …
,
(pp. 265-279)
.
2013
Persistent link: https://www.econbiz.de/10009668198
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