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~person:"Davies, Gary"
~person:"McTavish, Ronald"
~subject:"B-to-B-Marketing"
~subject:"Political party"
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B-to-B-Marketing
Political party
Business-to-business marketing
2
2001-2005
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Betriebliches Bildungsmanagement
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Brand architecture
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Davies, Gary
McTavish, Ronald
Henneberg, Stephan
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Baumgarth, Carsten
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Becirovic, Ilda
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Hanmer-Lloyd, Stuart
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Martin, Brett A. S.
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Mian, Takir
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Paulssen, Marcel
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Perez, Lourdes
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European journal of marketing : EJM
3
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ECONIS (ZBW)
3
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Business to business branding : external and internal satisfiers and the role of training quality
Roper, Stuart
;
Davies, Gary
- In:
European journal of marketing : EJM
44
(
2010
)
5
,
pp. 567-590
Persistent link: https://www.econbiz.de/10003990962
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2
The reputation of the party leader and of the party being led
Davies, Gary
;
Mian, Takir
- In:
European journal of marketing : EJM
44
(
2010
)
3/4
,
pp. 331-350
Persistent link: https://www.econbiz.de/10008650076
Saved in:
3
Segmenting industrial markets by buyer sophistication
Barnes, James G.
- In:
European journal of marketing : EJM
17
(
1983
)
6
,
pp. 16-33
Persistent link: https://www.econbiz.de/10001037588
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