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~person:"Davis, Richard"
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Davis, Richard
Misra, Shekhar
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Auken, Stuart Van
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Journal of marketing education : JME
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A Gap Analysis Approach to Marketing Curriculum Assessment: A Study of Skills and Knowledge
Davis, Richard
;
Misra, Shekhar
;
Auken, Stuart Van
- In:
Journal of marketing education : JME
24
(
2002
)
3
,
pp. 218-224
Persistent link: https://www.econbiz.de/10006261455
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2
Articles - Relating Pedagogical Preference of Marketing Seniors and Alumni to Attitude toward the Major
Davis, Richard
;
Misra, Shekhar
;
Auken, Stuart Van
- In:
Journal of marketing education : JME
22
(
2000
)
2
,
pp. 147-154
Persistent link: https://www.econbiz.de/10006284911
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