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~person:"Dayan, Mumin"
~person:"Geersbro, Jens"
~person:"Hoenig, Scott"
~subject:"Multinationales Unternehmen"
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Multinationales Unternehmen
Innovation
6
New product development
6
Produktentwicklung
6
Innovation management
5
Innovationsmanagement
5
Arbeitsgruppe
4
Team
4
Ausländische Tochtergesellschaft
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B-to-B-Marketing
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Betriebswirtschaftslehre
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Business economics
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Business-to-business marketing
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Confidence
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Firm performance
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Foreign subsidiary
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Führungskräfte
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Knowledge management
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Managers
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Market research
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Marketing
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Marketing management
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Marketingmanagement
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Marktforschung
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Transnational corporation
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Türkei
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Wissensmanagement
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Beschaffung
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Beziehungsmarketing
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Business network
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China
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Dayan, Mumin
Geersbro, Jens
Hoenig, Scott
Di Benedetto, C. Anthony
2
Zhang, Junfeng
2
Lancioni, Richard A.
1
Phatak, Arvind V.
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of international marketing
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ECONIS (ZBW)
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What contributes to the enhanced use of customer, competition and technology knowledge for product innovation performance? : a survey of multinational industrial companies subsidia...
Zhang, Junfeng
;
Hoenig, Scott
;
Di Benedetto, C. Anthony
; …
- In:
Industrial marketing management : the international …
38
(
2009
)
2
,
pp. 207-218
Persistent link: https://www.econbiz.de/10003848016
Saved in:
2
Product development strategy, product innovation performance, and the mediating role of knowledge utilization : evidence from subsidiaries in China
Zhang, Junfeng
;
Di Benedetto, C. Anthony
;
Hoenig, Scott
- In:
Journal of international marketing
17
(
2009
)
2
,
pp. 42-58
Persistent link: https://www.econbiz.de/10003891562
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