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~person:"Desai, Preyas S."
~person:"Farah, Maya F."
~subject:"Konsumentenverhalten"
~type:"article"
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Konsumentenverhalten
Consumer attitudes
5
Verbrauchereinstellung
5
Consumer behaviour
4
Bank
2
Consumer boycott
2
Consumer switching intentions
2
Fusion
2
Konsumentenboykott
2
Lebanon
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American
1
Amerikanisch
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Bank merger
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Cognition
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Theory of planned behavior
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Theory of planned behaviour
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Desai, Preyas S.
Farah, Maya F.
Han, Heesup
7
Kasri, Rahmatina Awaliah
4
Konstantoulaki, Kleopatra
4
Rizomyliotis, Ioannis
4
Ahmed, Zafar U.
3
Bhutto, Muhammad Yaseen
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Chin, Phaik Nie
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D'Souza, Clare M.
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Farzana Quoquab
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Hancer, Murat
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Jain, Sheetal
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Nimri, Rawan
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Sreen, Naman
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Sujood
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Thøgersen, John
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Tjiptono, Fandy
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Valdimar Sigurdsson
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Ali, Waheed
2
Arli, Denni
2
Asmak Ab Rahman
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Bano, Naseem
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Bashir, Irfan
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Bayrak Meydanoğlu, Ela Sibel
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Bi, Nan
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Cham Tat Huei
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The international journal of bank marketing : IJBM
2
Handbook of Islamic marketing
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
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Application of the theory of planned behavior to customer switching intentions in the context of bank consolidations
Farah, Maya F.
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 147-172
Persistent link: https://www.econbiz.de/10011617869
Saved in:
2
Consumers' switching motivations and intention in the case of bank mergers : a cross-cultural study
Farah, Maya F.
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
2
,
pp. 254-274
Persistent link: https://www.econbiz.de/10011707780
Saved in:
3
Music downloads and the flip side of digital rights management
Vernik, Dinah A.
;
Purohit, Devavrat
;
Desai, Preyas S.
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
6
,
pp. 1011-1027
Persistent link: https://www.econbiz.de/10009427804
Saved in:
4
The Arab consumer boycott of American products : motives and intentions
Farah, Maya F.
- In:
Handbook of Islamic marketing
,
(pp. 393-417)
.
2011
Persistent link: https://www.econbiz.de/10009349637
Saved in:
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