//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Dijk, Marc"
~person:"Ghosh, Deviprasad"
~person:"Matisone, Anita"
~subject:"Markenartikel"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Conceptual Model"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Markenartikel
Conceptual model
3
B-to-B-Marketing
2
Business-to-business marketing
2
Cleaner cars
2
Co-evolution
2
Diffusion
2
E-commerce
2
Electronic Commerce
2
Innovation
2
Lieferantenmanagement
2
Simulation
2
Supplier relationship management
2
conceptual model
2
public interventions
2
venture capital
2
B2B Digital usages
1
B2B marketing strategy
1
Behavioural and Operational Theories
1
Brand
1
Brand engagement
1
Brand management
1
Business start-up
1
Buyer-seller relationship
1
Conceptual Model
1
Degree of digital use
1
Digitalisierung
1
Digitization
1
Financial market
1
Finanzmarkt
1
Innovation diffusion
1
Innovationsdiffusion
1
Kraftfahrzeug
1
Lieferkette
1
Markenführung
1
Marketing management
1
Marketingmanagement
1
Motor vehicle
1
Reisevermittler
1
Risikokapital
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Dijk, Marc
Ghosh, Deviprasad
Matisone, Anita
Chen, Tom
1
Dash, Satyabhusan
1
Hollebeek, Linda D.
1
Published in...
All
The journal of business & industrial marketing
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Barriers and facilitators of B2B degree of digital use and brand engagement : an integration of technology and behavioral perspectives
Ghosh, Deviprasad
;
Dash, Satyabhusan
- In:
The journal of business & industrial marketing
38
(
2023
)
12
,
pp. 2793-2810
Persistent link: https://www.econbiz.de/10014472635
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->