//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Disch, Wolfgang K.A."
~person:"Miller, Adan"
~type_genre:"Lehrbuch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Brand"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Brand
3
Markenartikel
3
Brand management
2
Markenführung
2
Advertising
1
Markenpolitik
1
Strategic management
1
Strategisches Management
1
Warenzeichen
1
Werbewirkung
1
Werbung
1
more ...
less ...
Type of publication
All
Book / Working Paper
3
Type of publication (narrower categories)
All
Lehrbuch
Textbook
3
Language
All
English
2
German
1
Author
All
Disch, Wolfgang K.A.
Miller, Adan
Baumgarth, Carsten
2
Kapferer, Jean-Noël
2
Keller, Kevin Lane
2
Allen, Chris T.
1
Apéria, Tony
1
Bjerre, Mogens
1
Brandmeyer, Klaus
1
Burmann, Christoph
1
Dahlhoff, Hans-Dieter
1
Domizlaff, Hans
1
Eisenbeiß, Maik
1
Elliott, Richard
1
Georgson, Mats
1
Haedrich, Günther
1
Heding, Tilde
1
Kirchgeorg, Manfred
1
Knudtzen, Charlotte F.
1
Lalaounis, Sotiris T.
1
Meffert, Heribert
1
O'Guinn, Thomas C.
1
Percy, Larry
1
Pervan, Simon
1
Posch, Walter
1
Rosenbaum-Elliott, Richard
1
Rost, Dankwart
1
Schrauder, Robert
1
Semenik, Richard J.
1
Tomczak, Torsten
1
Wengler, Stefan
1
Zenz, Karl-Heinz
1
Zernisch, Peter
1
more ...
less ...
Published in...
All
Markentechnik
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Foundations of brand management
Miller, Adan
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009681650
Saved in:
2
Elements of strategic brand management
Miller, Adan
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009681696
Saved in:
3
Die Gewinnung des öffentlichen Vertrauens : ein Lehrbuch der Markentechnik
Domizlaff, Hans
-
1982
-
Neu zusammengestellte Ausgabe
Persistent link: https://www.econbiz.de/10000842360
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->