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~person:"Donnelly, James H."
~subject:"Betriebswirtschaftslehre"
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Betriebswirtschaftslehre
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Bank
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Bank marketing
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Bankmarketing
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Business economics
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Financial services
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Finanzdienstleistung
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Kreditinstitut
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Marketing
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Donnelly, James H.
Berry, Leonard L.
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Büschgen, Hans E.
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Kurtenbach, Wolfgang W.
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ECONIS (ZBW)
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Marketing financial services
Donnelly, James H.
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1985
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