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~person:"Duncan, Brian"
~person:"Friedman, Victor J."
~person:"Kipnis, Eva"
~subject:"Interkulturelle Kompetenz"
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Interkulturelle Kompetenz
Cross-cultural relations
15
Interkulturelle Beziehungen
15
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6
Marriage
6
Mexicans
6
Mexikaner
6
Social integration
6
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6
Consumer behaviour
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Cross-cultural management
4
Cultural identity
4
Ethnic group
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Ethnische Gruppe
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Interkulturelles Management
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Kulturelle Identität
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USA
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United States
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Competence
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Cross-cultural competence
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Culture
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Kompetenz
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Learning psychology
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Lernpsychologie
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Market research
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Market segmentation
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Marketing
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Marktforschung
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Personality psychology
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Persönlichkeitspsychologie
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Duncan, Brian
Friedman, Victor J.
Kipnis, Eva
Bakel, Marian van
3
Buchanan-Oliver, Margo
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Demangeot, Catherine
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Journal of business research : JBR
1
Journal of macromarketing
1
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ECONIS (ZBW)
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Brokering intercultural relations in the rainbow nation : introducing intercultural marketing
Vorster, Lizette
;
Kipnis, Eva
;
Bebek, Gaye
;
Demangeot, …
- In:
Journal of macromarketing
40
(
2020
)
1
,
pp. 51-72
Persistent link: https://www.econbiz.de/10012159146
Saved in:
2
Reassessing positive dispositions for the consumption of products and services with different cultural meanings : a motivational perspective
Galalae, Cristina
;
Kipnis, Eva
;
Demangeot, Catherine
- In:
Journal of business research : JBR
115
(
2020
),
pp. 160-173
Persistent link: https://www.econbiz.de/10012271059
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