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~person:"Dwyer, F. Robert"
~person:"Fournier, Christophe"
~subject:"Theory of preferences"
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Compliance versus preference : understanding salesperson response to contests
Poujol, F. Juliet
;
Fournier, Christophe
;
Tanner, John F.
- In:
Journal of business research : JBR
64
(
2011
)
7
,
pp. 664-671
Persistent link: https://www.econbiz.de/10009151726
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