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~person:"Erhun, Feryal"
~type_genre:"Fallstudie"
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The art of managing new product transitions
Erhun, Feryal
;
Gonçalves, Paulo
;
Hopman, Jay
- In:
MIT sloan management review
48
(
2006/07
)
3
,
pp. 73-80
Persistent link: https://www.econbiz.de/10003458198
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