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~person:"Eriksson, Kent"
~person:"Mäenpää, Irinja"
~person:"Robson, Julie"
~source:"olc"
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Eriksson, Kent
Mäenpää, Irinja
Robson, Julie
Baumann, Chris
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Babakus, Emin
2
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The international journal of bank marketing : IJBM
3
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OLC EcoSci
ECONIS (ZBW)
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Drivers of cross-sectoral cross-buying behaviour among business customers
Mäenpää, Irinja
- In:
The international journal of bank marketing : IJBM
30
(
2012
)
3
,
pp. 193-218
Persistent link: https://www.econbiz.de/10009848329
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2
Value through combined offerings of bank and insurance
Mäenpää, Irinja
;
Voutilainen, Raimo
- In:
The international journal of bank marketing : IJBM
29
(
2011
)
7
,
pp. 535-555
Persistent link: https://www.econbiz.de/10009340245
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3
Addressing the research needs of the insurance sector
Robson, Julie
;
Sekhon, Yasmin
- In:
The international journal of bank marketing : IJBM
29
(
2011
)
7
,
pp. 512-517
Persistent link: https://www.econbiz.de/10009340247
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