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~person:"Evanschitzky, Heiner"
~person:"Smith, Alan D."
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Search: subject:"Beziehungsmarketing"
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Beziehungsmarketing
62
Relationship marketing
61
Consumer behaviour
21
Konsumentenverhalten
21
USA
17
United States
17
Customer satisfaction
13
Kundenzufriedenheit
13
Dienstleistungsqualität
9
Service quality
9
Lieferantenmanagement
7
Supplier relationship management
7
Deutschland
6
Germany
6
Beschwerdemanagement
5
CRM
5
Complaint management
5
E-commerce
5
Einzelhandel
5
Electronic Commerce
5
Lieferkette
5
Retail trade
5
Supply chain
5
Kundenbindungsprogramm
4
Loyalty program
4
Pittsburgh (Pa.)
4
Quality management
4
Qualitätsmanagement
4
Switching behaviour
4
Switching costs
4
Wechselverhalten
4
B-to-B-Marketing
3
Bundling strategy
3
Business-to-business marketing
3
Dienstleistungssektor
3
Empirical method
3
Empirische Methode
3
Leistungsbündel
3
New product development
3
Produktentwicklung
3
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14
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1
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Article
59
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3
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Article in journal
52
Aufsatz in Zeitschrift
52
Aufsatz im Buch
8
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8
Case study
6
Fallstudie
6
Collection of articles of several authors
1
Sammelwerk
1
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Language
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English
51
German
11
Author
All
Evanschitzky, Heiner
Smith, Alan D.
Bruhn, Manfred
114
Homburg, Christian
108
Kumar, V.
80
Huber, Frank
57
Verhoef, Peter C.
55
Han, Heesup
53
Herrmann, Andreas
49
Bauer, Hans H.
46
Hollebeek, Linda D.
46
Piller, Frank T.
46
Stauss, Bernd
44
Krafft, Manfred
43
Palmatier, Robert W.
40
Gil Saura, Irene
37
Mattila, Anna S.
37
Hippner, Hajo
34
Stock-Homburg, Ruth
33
Wilde, Klaus D.
33
Van den Poel, Dirk
32
Wiedmann, Klaus-Peter
32
Mittal, Vikas
31
Neslin, Scott A.
31
Thaichon, Park
31
Helmke, Stefan
30
Prentice, Catherine
30
Reichwald, Ralf
30
Svensson, Göran
30
Töpfer, Armin
29
Georgi, Dominik
28
Loureiro, Sandra Maria Correia
28
Matzler, Kurt
28
Reinartz, Werner J.
28
Eggert, Andreas
27
Grewal, Dhruv
27
Sheth, Jagdish N.
27
Walsh, Gianfranco
27
Grönroos, Christian
26
Kleinaltenkamp, Michael
26
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International journal of business information systems : IJBIS
6
International journal of services and operations management
6
International journal of business innovation and research
4
International journal of electronic finance : IJEF
3
Journal of retailing
3
International journal of logistics systems and management
2
International journal of process management and benchmarking : IJPMB
2
Journal of business research : JBR
2
Journal of marketing
2
Journal of service research : JSR
2
Organizational productivity and performance measurements using predictive modeling and analytics
2
Die Betriebswirtschaft : DBW
1
Distribution und Handel in Theorie und Praxis : Festschrift für Prof. Dr. Dieter Ahlert
1
Electronic retailing
1
Exzellenz in Markenmanagement und Vertrieb : Grundlagen und Erfahrungen
1
Handbuch Kundenbindungsmanagement
1
Health marketing quarterly
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of contemporary hospitality management
1
International journal of management & enterprise development : IJMED
1
International journal of procurement management
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of services and operations management : IJSOM
1
International journal of services and standards
1
International journal of sustainable economy
1
Journal of business economics : JBE
1
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
1
Journal of marketing management : MM
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of retailing and consumer services
1
Journal of the Academy of Marketing Science
1
Kundenmanagement
1
Marketing letters : a journal of research in marketing
1
Marketing von Solutions : innovative Ansätze und Best Practices
1
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
1
Services marketing quarterly
1
SpringerLink / Bücher
1
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
1
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ECONIS (ZBW)
61
USB Cologne (EcoSocSci)
1
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1
Strengthening the satisfaction loyalty link : the role of relational switching costs
Evanschitzky, Heiner
;
Stan, Valentina
;
Nagengast, Liane
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
2
,
pp. 293-310
Persistent link: https://www.econbiz.de/10013273047
Saved in:
2
Supply chain considerations in digital strategies, e-procurement and CRM
Smith, Alan D.
- In:
International journal of services and operations …
44
(
2023
)
2
,
pp. 173-195
Persistent link: https://www.econbiz.de/10014226978
Saved in:
3
Perceived consumer issues associated with online vehicle purchase decisions
Smith, Alan D.
- In:
International journal of process management and …
14
(
2023
)
1
,
pp. 84-107
Persistent link: https://www.econbiz.de/10014314031
Saved in:
4
Transcending reality : introducing mental time travel experiences and their ability to influence brand outcomes
Barhorst, Jennifer Brannon
;
McLean, Graeme J.
;
Krey, Nina
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014304064
Saved in:
5
Corporate succession planning : accident or part of the strategic benchmarking process?
Smith, Alan D.
- In:
International journal of process management and …
12
(
2022
)
6
,
pp. 695-729
Persistent link: https://www.econbiz.de/10013391082
Saved in:
6
Customer relationship management and the impact of e-coupons on B2C retail markets
Smith, Alan D.
;
Shock, James R.
;
Beaves, Robert
- In:
International journal of business information systems : …
30
(
2019
)
2
,
pp. 203-231
Persistent link: https://www.econbiz.de/10012037773
Saved in:
7
Customer interaction and innovation in hybrid offerings : investigating moderation and mediation effects for goods and services innovation
Schaarschmidt, Mario
;
Walsh, Gianfranco
;
Evanschitzky, …
- In:
Journal of service research : JSR
21
(
2018
)
1
,
pp. 119-134
Persistent link: https://www.econbiz.de/10011855783
Saved in:
8
New product development and manufacturability techniques and analytics
Smith, Alan D.
- In:
Organizational productivity and performance …
,
(pp. 80-95)
.
2017
Persistent link: https://www.econbiz.de/10011568341
Saved in:
9
Transformation of CRM and supply chain management techniques in a new venture
Ditizio, Amber A.
;
Smith, Alan D.
- In:
Organizational productivity and performance …
,
(pp. 96-114)
.
2017
Persistent link: https://www.econbiz.de/10011568345
Saved in:
10
Customer inspiration : conceptualization, scale development, and validation
Böttger, Tim
;
Rudolph, Thomas
;
Evanschitzky, Heiner
; …
- In:
Journal of marketing
81
(
2017
)
6
,
pp. 116-131
Persistent link: https://www.econbiz.de/10011776901
Saved in:
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