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~person:"Faullant, Rita"
~person:"Pham, Michel T."
~subject:"Behavioral economics"
~subject:"Persönlichkeitspsychologie"
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Behavioral economics
Persönlichkeitspsychologie
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Faullant, Rita
Pham, Michel T.
Dufwenberg, Martin
11
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9
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7
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6
Kunreuther, Howard
6
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6
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5
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4
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4
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4
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4
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of marketing research : JMR
1
Tourism management : research, policies, practice
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1
The influence of ad-evoked feelings on brand evaluations : empirical generalizations from consumer responses to more than 1000 TV commercials
Pham, Michel T.
;
Geuens, Maggie
;
Pelsmacker, Patrick de
- In:
International journal of research in marketing : IJRM ; …
30
(
2013
)
4
,
pp. 383-394
Persistent link: https://www.econbiz.de/10010223386
Saved in:
2
Feeling the future : the emotional oracle effect
Pham, Michel T.
;
Lee, Leonard
;
Stephen, Andrew T.
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
3
,
pp. 461-477
Persistent link: https://www.econbiz.de/10009658075
Saved in:
3
Consumers’ trust in feelings as information
Avnet, Tamar
;
Pham, Michel T.
;
Stephen, Andrew T.
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
4
,
pp. 720-735
Persistent link: https://www.econbiz.de/10009686808
Saved in:
4
Personality, basic emotions, and satisfaction : primary emotions in the mountaineering experience
Faullant, Rita
;
Matzler, Kurt
;
Mooradian, Todd A.
- In:
Tourism management : research, policies, practice
32
(
2011
)
6
,
pp. 1423-1430
Persistent link: https://www.econbiz.de/10009270540
Saved in:
5
Relaxation increases monetary valuations
Pham, Michel T.
;
Hung, Iris W.
;
Gorn, Gerald J.
- In:
Journal of marketing research : JMR
48
(
2011
)
5
,
pp. 814-826
Persistent link: https://www.econbiz.de/10009348952
Saved in:
6
Psychologische Determinanten der Kundenzufriedenheit : der Einfluss von Emotionen und Persönlichkeit
Faullant, Rita
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003414474
Saved in:
7
Psychologische Determinanten der Kundenzufriedenheit : Der Einfluss von Emotionen und Persönlichkeit
Faullant, Rita
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013515457
Saved in:
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