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~person:"Ferguson, Sarah Lord"
~person:"Pitt, Christine S."
~subject:"Brand management"
~subject:"Lieferantenmanagement"
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Brand management
Lieferantenmanagement
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Academic dishonesty
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Ferguson, Sarah Lord
Pitt, Christine S.
Pitt, Leyland F.
27
Berthon, Pierre R.
13
Berthon, Jean-Paul
3
Botha, Elsamari
3
Campbell, Colin
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Chakrabarti, Ronika
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Chan, Anthony
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
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ECONIS (ZBW)
2
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How employees engage with B2B brands on social media : word choice and verbal tone
Pitt, Christine S.
;
Plangger, Kirk A.
;
Botha, Elsamari
; …
- In:
Industrial marketing management : the international …
81
(
2019
),
pp. 130-137
Persistent link: https://www.econbiz.de/10012107701
Saved in:
2
Entrepreneurial marketing and hybrid entrepreneurship : the case of JM Reid Bamboo Rods
Ferreira, Caitlin C.
;
Ferguson, Sarah Lord
;
Pitt, Leyland F.
- In:
Journal of marketing management : JMM ; journal of the …
35
(
2019
)
9/10
,
pp. 867-885
Persistent link: https://www.econbiz.de/10012178447
Saved in:
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