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~person:"Forker, Olan D."
~person:"Karszes, Jason"
~subject:"Advertising"
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Advertising
Livestock Production/Industries
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Production Economics
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Farm Management
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10
BUSINESS ANALYSIS
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DAIRY MANAGEMENT
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generic milk advertising
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1984-1990
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Forker, Olan D.
Karszes, Jason
Kaiser, Harry M.
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Liaukonyte, Jura
2
Richards, Timothy J.
2
Rickard, Bradley J.
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Kinnucan, Henry W.
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Lenz, John E.
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Suzuki, Nobuhiro
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ECONIS (ZBW)
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Analysis of generic dairy advertising scenarios on retail, wholesale, and farm milk markets
Kaiser, Harry M.
;
Forker, Olan D.
-
1993
Persistent link: https://www.econbiz.de/10000862748
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2
Evaluating US generic milk advertising effectiveness using an imperfect competition model
Suzuki, Nobuhiro
;
Kaiser, Harry M.
;
Lenz, John E.
; …
-
1993
Persistent link: https://www.econbiz.de/10000973195
Saved in:
3
Seasonality in the consumer response to milk advertising : implications for milk promotion policy
Kinnucan, Henry W.
;
Forker, Olan D.
-
1982
Persistent link: https://www.econbiz.de/10002218500
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