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~person:"Furchheim, Pia"
~subject:"Beziehungsmarketing"
~type_genre:"Arbeitspapier"
~type_genre:"Aufsatz im Buch"
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Dienstleistungsmanagement und Social Media : Potenziale, Strategien und Instrumente
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Customer Engagement-Praktiken auf Social Networking-Plattformen und deren Bedeutung für die Kundenintegration
Drengner, Jan
;
Jahn, Steffen
;
Furchheim, Pia
- In:
Dienstleistungsmanagement und Social Media : …
,
(pp. 217-238)
.
2013
Persistent link: https://www.econbiz.de/10009756231
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