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~person:"Göpfert, Anne"
~person:"Zhang, Huanping"
~person:"Zikmund, Julian"
~subject:"Lieferantenmanagement"
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Lieferantenmanagement
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Göpfert, Anne
Zhang, Huanping
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Preismanagement auf Business-to-Business Märkten : Preisstrategie - Preisbestimmung - Preisdurchsetzung
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Ganzheitliches Preismanagement auf B2B-Märkten : aktuelle Trends und Lösungen am Beispiel des Firmenkundengeschäfts von Banken
Klenk, Peter
;
Potthoff, Peter F.
;
Göpfert, Anne
- In:
Preismanagement auf Business-to-Business Märkten : …
,
(pp. 375-387)
.
2011
Persistent link: https://www.econbiz.de/10008905645
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