//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Galak, Jeff"
~person:"Shen, Yong-Zheng"
~subject:"Social Web"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Media impact"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Social Web
Media effect
2
Medienwirkung
2
Social web
2
Communication
1
Communication media
1
Information behaviour
1
Information provision
1
Informationsverhalten
1
Informationsversorgung
1
Kommunikation
1
Kommunikationsmedien
1
Marketing theory
1
Marketingtheorie
1
Media usage
1
Mediennutzung
1
USA
1
United States
1
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Article
1
Book / Working Paper
1
Type of publication (narrower categories)
All
Arbeitspapier
1
Article in journal
1
Aufsatz in Zeitschrift
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
Language
All
English
2
Author
All
Galak, Jeff
Shen, Yong-Zheng
Anderson, Simon P.
1
Andrew, Stephen T.
1
Chang, Shin-Shin
1
Claussen, Jörg
1
Davis, Boyd H.
1
Diermeier, Matthias
1
Eisenmann, Thomas R.
1
Gerhards, Maria
1
Ghose, Anindya
1
Haas, Sabine
1
Han, Sang Pil
1
Hausmann, Maximilian
1
Heinzl, Armin
1
Huang, Chun-Yao
1
Hung, Kineta H.
1
Hußenöder, Felix Sebastian
1
Iyengar, Radha
1
Jain, Amit
1
Klingler, Walter
1
Kozinets, Robert V.
1
Kretschmer, Tobias
1
Li, Stella Yiyan
1
Lin, Hong-Xiang
1
Mason, Peyton R.
1
Mayrhofer, Philip
1
Niehues, Judith
1
Rafaeli, Sheizaf
1
Schenk, Michael
1
Schoberth, Thomas
1
Schüler, Ruth M.
1
Strömberg, David
1
Taddicken, Monika
1
Taskin, Mucahit
1
Trump, Thilo
1
Trömel, Marc
1
Waldfogel, Joel
1
more ...
less ...
Published in...
All
Faculty & research / Insead : working paper series
1
Journal of advertising research
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The complementary roles of traditional and social media in driving marketing performance
Andrew, Stephen T.
;
Galak, Jeff
-
2009
Persistent link: https://www.econbiz.de/10003911027
Saved in:
2
Bloggers' motivations and behaviors : a model
Huang, Chun-Yao
;
Shen, Yong-Zheng
;
Lin, Hong-Xiang
; …
- In:
Journal of advertising research
47
(
2007
)
4
,
pp. 472-484
Persistent link: https://www.econbiz.de/10003614118
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->