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~person:"Gallan, Andrew S."
~subject:"Relationship marketing"
~subject:"Services marketing"
~type:"article"
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Gallan, Andrew S.
Vargo, Stephen L.
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AMS review : official publication of the Academy of Marketing Science
1
Journal of the Academy of Marketing Science
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Cocreating transformative value propositions with customers experiencing vulnerability during humanitarian crises
Gallan, Andrew S.
;
Helkkula, Anu
- In:
AMS review : official publication of the Academy of …
12
(
2022
)
1/2
,
pp. 85-101
Persistent link: https://www.econbiz.de/10013401686
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An expanded and strategic view of discontinuous innovations : deploying a service-dominant logic
Michel, Stefan
;
Brown, Stephen Walter
;
Gallan, Andrew S.
- In:
Journal of the Academy of Marketing Science
36
(
2008
)
1
,
pp. 54-66
Persistent link: https://www.econbiz.de/10003679873
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