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~person:"Garry, Tony"
~person:"Wang, Cheng Lu"
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Search: subject_exact:"Loyalität von Kunden"
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Exploring the rise of fandom in contemporary consumer culture
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The business of gamification : a critical analysis
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A hero who never dies : Steve Jobs in his fans' minds
Wu, Ruijuan
;
Wang, Cheng Lu
;
Hao, Wei
- In:
Exploring the rise of fandom in contemporary consumer …
,
(pp. 35-51)
.
2018
Persistent link: https://www.econbiz.de/10011764813
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Samsung nation : a gamified experience
Harwood, Tracy
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Garry, Tony
- In:
The business of gamification : a critical analysis
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(pp. 122-143)
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2016
Persistent link: https://www.econbiz.de/10011563157
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