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~person:"Geis, Gerold"
~subject:"Innovation"
~subject:"Konsumgütermarkt"
~type_genre:"Non-commercial literature"
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Markteinführung von Konsumgütern : Analysen und Implikationen für die erfolgreiche Gestaltung anhand von Haushaltspaneldaten
Geis, Gerold
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2003
Persistent link: https://www.econbiz.de/10001812421
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