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~person:"Gensler, Sonja"
~subject:"Relationship marketing"
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Empfehlungssysteme als Grundlage zur Personalisierung im Electronic Retailing
Gensler, Sonja
;
Skiera, Bernd
- In:
Electronic retailing
,
(pp. 239-264)
.
2002
Persistent link: https://www.econbiz.de/10001679115
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