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~person:"Gil Saura, Irene"
~subject:"Kundenintegration"
~subject:"Markenimage"
~subject:"Service quality"
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Kundenintegration
Markenimage
Service quality
Customer value
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Kundenwert
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Beziehungsmarketing
7
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7
Customer satisfaction
5
Kundenzufriedenheit
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Value creation
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Customer integration
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Gil Saura, Irene
Geruso, Michael
5
Kim, Kyung Hoon
5
Prinz, Daniel
5
Ahn, Jiseon
4
Brodie, Roderick J.
4
Gallarza, Martina G.
4
Itani, Omar S.
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Ko, Eunju
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Komulainen, Hanna
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Layton, Timothy J.
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Le Nguyen Hau
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Bauer, Hans H.
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Busser, James A.
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Cabiddu, Francesca
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Cossío-Silva, Francisco-José
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Del Chiappa, Giacomo
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Edvardsson, Bo
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Guo, Lin
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Hammerschmidt, Maik
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Hollebeek, Linda D.
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Jacob, Frank
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Kim, Sang Jin
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Le Meunier-FitzHugh, Kenneth
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Lehmann, Donald R.
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Neslin, Scott A.
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Perdue, Richard R.
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Pham Ngoc Thuy
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Revilla Camacho, Maria Angeles
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Shin, Hakseung
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Tang, Chuanyi
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Journal of service management
1
The journal of brand management : an international journal
1
The journal of services marketing
1
Tourism review : the official journal of the AIEST
1
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ECONIS (ZBW)
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The impact of value co-creation in sustainable services : understanding generational differences
Bordian, Mariia
;
Gil Saura, Irene
;
Šerić, Maja
- In:
The journal of services marketing
37
(
2023
)
2
,
pp. 155-167
Persistent link: https://www.econbiz.de/10013542917
Saved in:
2
A multidimensional service-value scale based on Holbrook's typology of customer value : bridging the gap between the concept and its measurement
Gallarza, Martina G.
;
Arteaga, Francisco
;
Del Chiappa, …
- In:
Journal of service management
28
(
2017
)
4
,
pp. 724-762
Persistent link: https://www.econbiz.de/10011731230
Saved in:
3
Customer segmentation based on store equity : what explains customer store preference?
Gil Saura, Irene
;
Berenguer Contrí, Gloria
;
Ruiz …
- In:
The journal of brand management : an international journal
24
(
2017
)
6
,
pp. 546-561
Persistent link: https://www.econbiz.de/10011771417
Saved in:
4
The quality-value-satisfaction-loyalty chain : relationships and impacts
Gallarza, Martina G.
;
Gil Saura, Irene
;
Moreno, …
- In:
Tourism review : the official journal of the AIEST
68
(
2013
)
1
,
pp. 3-20
Persistent link: https://www.econbiz.de/10009738872
Saved in:
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