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~person:"Gilly, Mary C."
~subject:"Konsumentenverhalten"
~subject:"Management"
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Gilly, Mary C.
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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ECONIS (ZBW)
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The role of marketing in
ritual
evolution
Cross, Samantha N. N.
;
Harrison, Robert L.
;
Gilly, Mary C.
- In:
Journal of macromarketing : examining the interactions …
37
(
2017
)
4
,
pp. 460-478
Persistent link: https://www.econbiz.de/10011791114
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