//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Glynn, Mark S."
~subject:"Marketing management"
~subject:"Share price"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Product image"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marketing management
Share price
Brand image
8
Markenimage
8
Brand
4
Brand management
4
Markenartikel
4
Markenführung
4
B-to-B-Marketing
3
Business-to-business marketing
3
Consumer behaviour
3
Konsumentenverhalten
3
Lieferantenmanagement
3
Marketingmanagement
3
Supplier relationship management
3
Einzelhandel
2
Handelsmarke
2
Retail trade
2
Store brand
2
Aktienmarkt
1
Betriebliche Wertschöpfung
1
Beziehungsmarketing
1
Börsenkurs
1
CAPM
1
Consumer brand engagement
1
Customer value
1
Internet marketing
1
Kundenwert
1
Meinung
1
Online-Marketing
1
Opinion
1
Performance measurement
1
Performance-Messung
1
Product labelling
1
Relationship marketing
1
Scale development
1
Social Web
1
Social media
1
Social web
1
Stock market
1
more ...
less ...
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Aufsatz im Buch
1
Book section
1
Language
All
English
4
Author
All
Glynn, Mark S.
Keller, Kevin Lane
7
Melewar, T. C.
6
O'Cass, Aron
5
Šerić, Maja
5
Bang Nguyen Viet
4
Hirvonen, Saku
4
Laukkanen, Tommi
4
Wiedmann, Klaus-Peter
4
Barnier, Virginie de
3
Baumann, Chris
3
Christodoulides, George
3
Eisend, Martin
3
Eisingerich, Andreas B
3
Foroudi, Pantea
3
Gierl, Heribert
3
Gil Saura, Irene
3
Gray, David
3
Hoeffler, Steve
3
Loureiro, Sandra Maria Correia
3
MacInnis, Deborah J.
3
Mirzaei, Abas
3
Pappu, Ravi
3
Sriram, S.
3
Srivastava, R. K.
3
St. Davčik, Nebojša
3
Tikkanen, Henrikki
3
Abril Barrie, Carmen
2
Anabila, Peter
2
Anees-ur-Rehman, Muhammad
2
Antwerpes, Sarah
2
Aspara, Jaakko
2
Baghi, Ilaria
2
Bahreinizad, Manizheh
2
Bajpai, Naval
2
Bamfo, Bylon Abeeku
2
Banerjee, Shubhomoy
2
Bang, Nguyen
2
Bauer, Hans H.
2
Bergkvist, Lars
2
more ...
less ...
Published in...
All
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of retail & distribution management
1
Marketing theory : a student text
1
The international review of retail, distribution and consumer research
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Private label personality : applying brand personality to private label brands
Glynn, Mark S.
;
Widjaja, Tiza
- In:
The international review of retail, distribution and …
25
(
2015
)
4
,
pp. 362-378
Persistent link: https://www.econbiz.de/10011407087
Saved in:
2
Brand equity and the value of marketing assets
Brodie, Roderick J.
;
Glynn, Mark S.
- In:
Marketing theory : a student text
,
(pp. 379-385)
.
2010
Persistent link: https://www.econbiz.de/10003950918
Saved in:
3
The moderating effect of brand strength in manufacturer-reseller relationships
Glynn, Mark S.
- In:
Industrial marketing management : the international …
39
(
2010
)
8
,
pp. 1226-1233
Persistent link: https://www.econbiz.de/10008807164
Saved in:
4
Consumer-factors moderating private label brand success : further empirical results
Glynn, Mark S.
;
Chen, Shaoshan
- In:
International journal of retail & distribution management
37
(
2009
)
11
,
pp. 896-914
Persistent link: https://www.econbiz.de/10009521953
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->