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~person:"Gorchels, Linda"
~person:"Kashive, Neerja"
~person:"Khanyapuss Punjaisri"
~subject:"Corporate reputation"
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Gorchels, Linda
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Unveiling front-line employees' brand construal types during corporate brand promise delivery : a multi-study analysis
Boukis, Achilleas
;
Khanyapuss Punjaisri
;
Balmer, John M.T.
- In:
Journal of business research : JBR
131
(
2021
),
pp. 673-685
Persistent link: https://www.econbiz.de/10012545101
Saved in:
2
Study of early recruitment activities and employer brand knowledge and its effect on organization attractiveness and firm performance
Kashive, Neerja
;
Khanna, Vandana Tandon
- In:
Global business review
18
(
2017
)
3
,
pp. 172-190
Persistent link: https://www.econbiz.de/10011745525
Saved in:
3
Building a university brand from within : university administrators' perspectives of internal branding
Judson, Kimberly M.
;
Aurand, Timothy W.
;
Gorchels, Linda
; …
- In:
Services marketing quarterly
30
(
2009
)
1
,
pp. 54-68
Persistent link: https://www.econbiz.de/10003839174
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